matchabeans

Anna Minh Tran

she/they

Creating playful worlds through design + storytelling

• LinkedIn
• Instagram
• Star

Medium: Mixed media physical fabrication (Digital Print, Pastel resin & glass bead embellishments)
Technique: Multi-layered digital layout combined with manual 3D border embellishment for dimensional texture and light refraction.

LYKN Tui Design

My picket design that features LYKN's Tui through the matcha / hojicha aesthetic while also featuring my signature aesthetic: glitter overlays and whimsical playful elements. My mission was to create a memorable piece, as this was LYKN's first concert in NYC. The narutomaki icon in this composition is a returning symbol form my previous picket design, and intend for it to be featured in all my future designs as well.

STAYC Isa Design

This self-initiated fan project features STAYC’s Isa through a pastel, glitter-infused design that embodies my personal aesthetic: soft, playful, and full of charm. I aimed to capture the joy and vibrancy of fan culture while maintaining a balanced, print-ready composition suited for concert visibility. this piece showcases my strengths in layout, color harmony, and merchandise design for physical fan events.

ThomasKong Fan Experience & Event Suite

Scope: Custom Mixed-Media Picket + Novelty ID Cards & Montage Prints
Concept & Design: Engineered a cohesive event identity blending soft editorial aesthetics with playful fandom humor. Features double-sided digital layouts, hand-applied 3D bead trim, and fictional ID cards complete with goofy department titles.
Execution: End-to-end production including digital layout, print prep, manual physical fabrication, and packaging for event distribution.

A series of fictional concert “employee ID” cards created as fan-designed freebies for the LYKN concert experience. The designs merge structured ID aesthetics with playful fandom storytelling, transforming everyday credentials into collectible, character-driven visuals.

A fictional “PR Manager” badge created for my LYKN fan experience series, reimagining professional identity through a playful fandom lens. The design was brought into a real concert setting, turning it into a wearable, interactive visual artifact.

Teerakbuns

Teerakbuns is a co-owned creative initiative where I act as Creative Director, leading concept development, visual identity, and design execution. Together with a collaborator who handles operations and event logistics, we bring immersive, community-centered experiences to life through thoughtful creative direction. 🐰🍞

• click to view more!

Miscellaneous

Case Studies

Classified Cuties (Spring 2023)

A cardboard diorama world made for plushies + handmade characters

Non-profit Brand Case Study: Fashion Revolution (Fall 2023)

For this rebranding case study, I focused on Fashion Revolution, which is a global nonprofit calling for a fairer, more ethical fashion industry. I studied their mission and initiatives, then created a new logo design, visual identity system, moodboard, and mockups for merch and stationery. This project helped me grow as a designer by learning how to translate values into visual form, and yes, I now know that a "call to action" is more than just a phrase!

✨ Services I Offer ✨

Here are the kinds of projects I love working on! Pick what fits your needs, then drop me a message below 💌

Fan Project Commissions – banners, pickets, stickers, freebies
Visual & Graphic Design – posters, social graphics, layouts
Packaging & Print Design – branding, merch, stationery, event goods
Social Media Design – stories, posts, banners

Deposit: A 50% non-refundable design deposit is required to secure your spot in my queue!Revisions: All baseline rates include 2 rounds of revisions. Additional revisions will be billed at an hourly/per-edit rate.Turnaround Time: Standard turnaround is 7–14 business days depending on scope. Rush orders (+30–50%) are subject to availability.

Teerakbuns Events

In Bloom: T-POP Hangout & Experience

Duang with You Watch Party

Teerakbuns Launch Event —
William & Lego Birthday Cupsleeve Event

In Bloom: T-POP Hangout & Experience

Project Brief: Designed the end-to-end visual identity for "In Bloom," an immersive community event crafted to celebrate Thai Pop (T-POP) culture. The project aimed to create an accessible gateway for newcomers curious about the genre while providing an intimate, high-energy space for established fans to network and connect.The Experience: Hosted in a curated, atmospheric cafe space, the event blended an interactive itinerary, featuring: curated T-POP audio streaming and community icebreakers, along with an exclusive raffle rollout. I oversaw the full creative direction, translating fan-centric elements into cohesive digital promotion and premium print merchandise that drove engagement and fostered long-lasting community connections.

Digital & Social Media Assets

To cultivate excitement, educate the audience on T-Pop culture, and drive attendance, I engineered a comprehensive suite of digital assets optimized for social platforms. The digital rollout relied on a bright, floral-forward color palette and distinct typography rules to ensure the event felt premium, cohesive, and instantly recognizable online before attendees ever stepped foot through the door.Main Event Announcement Post – Designed to establish the primary visual identity, introduce the "In Bloom" theme, and deliver key event details clearly.Event Tiers & Raffle Info – Brief & visually engaging carousel slides created to build anticipation for both new & returning event attendees.

Experiential & Print Assets

To bring the digital world into the physical venue, I designed three key print assets tailored specifically for the event's interactive elements. These tangible deliverables were created to: facilitate social connection, guide attendees through our on-site activities, and provide them with high-quality, branded keepsakes.Print Asset 1: Interactive Activity & Icebreaker Sheets - Printed on light cardstock for easy handling, this functional print piece was explicitly designed to guide attendees through on-site games and help them seamlessly make new friends.Print Asset 2: Raffle Winner's Data-Capture Coupon - Designed as a high-utility physical touchpoint, this cardstock asset functioned as a stylized form for raffle winners to submit contact information and shipping logistics. This built a seamless bridge for post-event fulfillment and communications regarding custom merchandise distribution.Print Asset 3: 3-D Flower Photo Frames - Designed as a themed interactive keepsake, these intricate 3-D frames were printed on premium cardstock paper and featured popular T-Pop idols born in June. This asset beautifully bridged the "In Bloom" visual concept with a highly shareable, tangible fan experience.

• Home ⋆｡°✩

Duang With You Watch Party

The "Duang with You Watch Party" was a high-energy community screening event produced as a special cross-organizational collaboration. Executed to bring community members together for a shared viewing experience, the event relied on a curated visual identity designed to capture the excitement and aesthetic of the media. Serving as the primary creative lead for the collaboration, I engineered a cohesive campaign that bridged digital hype with a memorable on-site experience. My role encompassed designing standard social media promotional assets alongside tangible, high-quality event keepsakes that heightened fan engagement from the timeline to the venue.

Digital & Social Media Assets

Event Flyer - Developed the core visual identity for the watch party, balancing promotional text with vibrant typography and imagery. Designed with strong visual hierarchy to ensure key information (date, time, location) was immediately legible at a quick glance on busy social media feeds.
Event Tiers + Raffle Info - Focused heavily on information architecture and readability. Transformed complex details about donation info, tier rewards, and raffle structures into a clean, visually digestible layout. Used grid alignment and strategic color-coding to help attendees understand their options instantly.
QR Code to RSVP and Donate - Created a high-conversion, action-oriented graphic designed specifically for mobile and story formats. Seamlessly integrated a prominent QR code with clear, minimalist typography to guide users into taking immediate action (RSVPing and donating) without cluttering the visual space.

Print Asset: Commemorative Souvenir Event Tickets – Distributed exclusively to attendees upon arrival, these physical souvenir tickets were designed to serve as premium, collectible keepsakes. By treating the ticket as an experiential piece of memorabilia rather than a simple entry pass, this asset significantly heightened the event's exclusive feel and gave attendees a high-quality physical token to take home.

• Home ⋆｡°✩

Teerakbuns Launch Event —
William & Lego Birthday Cupsleeve Event

The initial launch campaign for Teerakbuns, celebrating the birthdays of T-Pop group LYKN members William and Lego. As Creative Director, I established the brand’s visual identity from scratch, executing a full-scale digital marketing rollout and designing physical cafe merchandise to create a cohesive, immersive fan experience.

Digital & Social Media Assets

Event Invitation Poster - Designed the flagship promotional flyer in a stylized invitation format to officially announce the brand's debut event. Focused on a welcoming, premium aesthetic that seamlessly blended typography, artist imagery, and essential event logistics to drive high social media engagement and anticipation.
Event Tiers & Registration Carousel - Structured a clean informational carousel outlining attendee tier packages and RSVP logistics. Prioritized data design and visual hierarchy to ensure donation details, merchandise breakdown, and the registration QR code were highly legible, providing a frictionless user experience for attendees looking to secure spots.
Activities & Raffle Carousel - Designed a dynamic social media carousel to map out the event's interactive itinerary and exclusive raffle prizes. The graphics beautifully showcased a lineup of fan-centric activities. including: interactive Kahoot trivia and video-based music games featuring LYKN's discography. Utilizes vibrant framing and clean text positioning to maximize attendee excitement on digital feeds.

Print Asset: Custom Birthday CupsleeveDesigned a custom, single-sided cupsleeve to celebrate LYKN’s William and Lego’s birthdays. The visual direction balances a vibrant, warm color palette of soft peach and pastel blue with playful, modern graphic elements like geometric checkers and star motifs.Meticulously structured using full-bleed layout specifications to guarantee a seamless wrap-around effect once assembled and manufactured. Prioritized precise text hierarchy and balanced spacing, ensuring that both the typography and idol imagery remain crisp, centered, and perfectly legible across varying cafe cup dimensions.

• Home ⋆｡°✩